Performance Marketing Manager

Job Description

We’re looking for an experienced Performance Marketing Manager to help grow and optimize our mobile games. At Spyke, you will be working in a fast-paced, hyper-growth environment with some of the smartest minds in the industry. In this role, you will play a key role in getting our games to millions of players worldwide.

Responsibilities

  • Managing global mobile marketing campaigns on channels such as Google, Facebook, IronSource, Unity, various ad networks and DSPs, etc.
  • Creating, monitoring, and constantly optimizing marketing campaigns based on performance data 
  • Analyzing creative performance and communicating/brainstorming with Marketing Artists
  • Running AB tests, experimenting, and learning constantly
  • Identifying growth opportunities across channels, geos, and through innovation within existing campaigns
  • Collaborating with the Product team on a daily basis to offer the best experience to our new players
  • Optimizing our games’ app store performance
  • Promoting data culture across the organization

Requirements

  • Relevant Bachelor degree 
  • Data-obsession
  • Excelling with MS Excel :) 
  • Experience with mobile advertising channels
  • Experience with marketing campaign management
  • Expertise with marketing measurement tools such as Appsflyer or Adjust
  • Experience using tools such as Firebase, BigQuery, Looker, Tableau
  • Distinctive problem-solving and analytical skills
  • Ability to successfully work and partner across multiple functions in an organization
  • Excellent communication and interpersonal skills